Just as we normally bring fresh perspectives to our clients’ business problems, we’ve decided to bring one to our own business. At Ramp, we have always believed that graphic design can make social, business and economic changes in our culture because of the nature of visual communication.
Always mindful of our own ecological concerns, we also believe that design can make an environmental difference. So we’ve decided to incorporate a “green” approach into our design process. This doesn’t mean we’re bringing in rookie designers to do creative work, it means we will make environmental considerations to all our projects. This month, we’ve already printed annual report projects onto papers with high quality post-consumer recycled (PCR) fibers. With green design, we can help our clients communicate better while producing 75% less air pollution, 35% less water pollution and creating five times the number of jobs than producing paper from trees. Now that’s friendly in any environment.