I remember in 1994 when having a “Web site” was all the rage. It must’ve been an upwards sign of social status, similarly to when people were buying fake plastic cell phones and pretending to talk on them while driving, when cell phones were outrageously expensive.
Some companies had their very first Web site created on a free server (remember Tripod and Geocities?), or had one created in Front Page by their secretary just to “have one,” before anyone knew how money was going to be made on the Internet. That was understandable because business was underutilizing the new technology.