AIM Radiology Group

Clarifying radiological and analyses services to the medical legal community of personal injury.

Impairment analysis through clinical and anatomical examinations is detailed in a report that helped doctors and lawyers understand physical injury, authored by AIM Radiology Group. Because of their unique target market and tailored approach, Ramp was brought in to help clarify their brand story and service offerings with a rebranded identity. The result is a identity that centered around AIM's ability to see past the obvious, evidenced with a scientific look applied to collateral using layered radiological imagery and a logo with revised typography and a fresh new mark for collateral application.