Simplifying real estate investment messaging for the West Los Angeles team of experts.
Christina Development Group specializes in commercial and multi-residential real estate in West Los Angeles. They wanted to simplify their message to help demystify real estate investing with direct opportunities in prime real estate. Their new web site needed to document the company's long-standing record of performance and still communicate to a new investment audience. We refreshed their visual identity, starting with a contemporary typographic treatment to the logo and a strong system of color and typefaces. The brand aesthetic was extended across marketing materials and collateral.